Italy launches digital cinema and culture platform

Italy launches digital cinema and culture platform

As of this June, Italy will have a digital cinema and culture platform called ITsArt and is considered ‘Italian Netflix’, as it allows access to movies, museums and shows taking place across the country.

Promoted by the Ministry of Culture, the platform offers a catalog with over 700 content, some free and others paid.

The stage begins with a concert by the National Academy of Santa Cecilia Orchestra conducted by conductor Antonio Pappano, a musical illustration of the Villa di Poppia presented by the Pompeii Archaeological Park and a digital tour of the National Gallery of Modern Art in Rome with music by Gavino . Chicken, one of the shows selected for the month of June.

“A virtual platform that connects to the real to multiply audiences around the world, with the guarantee that the virtual platform will never replace live shows,” explained Minister Dario Franceschini.

Through the stage, it is possible to watch live shows at La Scala in Milan, the Teatro San Carlos in Naples or the Opera in Rome, from classic films by masters such as Luchino Visconti, Federico Fellini and Vittorio De Sica.

Another section will allow you to visit Italy’s most famous monuments and museums, including the Egyptian Museum in Turin, the ruins of Pompeii, and the Coliseum in Rome.

The content will be available in Italian and English and, for the time being, will be available in Italy and the United Kingdom. Later, the platform will be accessible from other countries.

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© Agence France-Presse

About the author: Will Smith

Will covers public and private tech markets from New York. He was previously a Knight-Bagehot Fellow in Economics and Business Journalism at Columbia University, and prior to that was a reporter at the Los Angeles Business Journal. He has received a Journalist of the Year award from the L.A. Press Club and an investigative reporting award from the Society of American Business Editors and Writers.

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