‘O Jogo’, a production inspired by the reality show, is successful on Amazon Prime Video and receives international broadcasts on the platform

‘O jogo’, produção inspirada em realities show, é sucesso na Amazon Prime Vídeo e ganha veiculação internacional pela plataforma

After success on Amazon Prime Video, the film ‘O Jogo’ entered the platform’s international catalog, being distributed by Amazon International in the United States and the Kingdom. In the story, 12 actors are confined to a house to dispute who will be the next protagonist of a soap opera on the country’s biggest broadcaster. Plot mixes reality and fantasy, weaves scathing critique of the universe Realities reveal.

The production is by MultiFocus and Spoiler Films was directed by Felipe Bretas, as co-producer, with Lip Adler signing the script and produced by Marcelo Krengel. The story is based on the passion of the Brazilians realities shows. This promoted the idealization of the project, which has the format mockumentary, a type of pseudo-evidence intended to satirize the lived experience in this type of entertainment program, in the case of this production.

– We recorded everything in 2019, before the pandemic, at a hotel called Casanova Residence, in Barra da Tijuca (RJ). The cast and crew were confined there, in other words, an experience that was already half reality behind the scenes of the production – insists director Felipe Brettus.

The production, which includes names such as Leo Pace LeMay, Ronan Horta and Lippy Adler, entered Brazil in series format in August 2020 on Amazon Prime Video, and in May 2021 it won the film format on Amazon International (States United). Kingdom and United Kingdom).

– The project originated from the idea of ​​doing something that would combine artistic experimentation with technical labs, in a business model that relies less on incentive laws – says Bretas.

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Regarding the production process, they had a different way of doing it.

– The script was only sent to the cast the night before shooting, in order to be able to examine the actors’ truer and more spontaneous reactions – highlights the director.

In addition, Felipe Bretas states that it was necessary to conduct extensive research on the reality show’s universe, and to produce he enlisted the help of professionals in the field, such as Luiz Antonio Pilar, who was already the director of a Big Brother version of Brazil. and did artistic supervision of the project.

The project was executed in a collaborative and unprecedented manner. With collective creation, bathed in artistic freedom and on a very low budget. But the result has been great, with everyone who sees it in a series or film format commenting positively about the script and the production as a whole, especially the acid criticism of the production regarding the reality universe. Walks – concludes Felipe.

Felipe Bretas:

The director is a film production technician from AIC-TV, a specialist in strategic planning from the ESPM-Miami AD School, a master’s degree in entertainment management from FGV, and a Ph.D. in political and economic science from the University of Málaga. Spain. He began his career in 2008 working at his first production company, Yogi Films, and has titles such as: ‘The Last Virgin’, where he worked as a director and producer, working on streaming platforms Netflix and Globoplay and ‘Rio Available at #semlimites. ’, as an argument and director, is currently available on Amazon Prime Video. In addition to working as a producer on the films Guga Danman’s ‘Giraldo, Uma Obra Que De Socorro’; ‘Bob Rum – The Story of a Silva’ by Marcelo Gulert; ‘American Thief’ by Miguel Silveira; ‘Mao Na Kabeka’ by Milton Allenker Jr.; and ‘The Last Animal’ by Lionel Vieira.

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– My training as a director began at an early age with the production of content for the web such as music videos and branded content, then I began directing advertising and institutional campaigns for big brands. In cinema, I started with short films and went to various festivals apart from directing feature films the construction of Films of the great national cinema. After 15 years on the road, I’ve directed movies and series on the most important platforms like Netflix, Globoplay and Amazon Prime Video – he concluded.



About the author: Will Smith

Will covers public and private tech markets from New York. He was previously a Knight-Bagehot Fellow in Economics and Business Journalism at Columbia University, and prior to that was a reporter at the Los Angeles Business Journal. He has received a Journalist of the Year award from the L.A. Press Club and an investigative reporting award from the Society of American Business Editors and Writers.

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